Birmingham Hippodrome
Birmingham Hippodrome is an independent arts charity dedicated to staging unforgettable live performances of every type – for everyone.
They are the busiest theatre in the UK and are incredibly successful, however its purpose was misunderstood. Over time, the Hippodrome’s identity had also taken a back seat, leaving the productions to take the lead.
A flexible identity was created with the idea of ‘A stage for life’ informing the new visual approach by creating a platform for the Hippodrome to communicate what really makes them special.








We’re Birmingham’s Hippodrome. An independent charity that opens doors and creates lasting memories. We passionately believe live experiences have the power to entertain and inspire. We invest in the cultural life of Birmingham and see our audiences as the star of our show. Ours is a stage for life.
Birmingham Hippodrome Boilerplate



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